Marketing for Automotive
Marketing for car dealerships, auto repair shops, and automotive brands that drives lot traffic, service appointments, and brand loyalty.
Why Automotive Businesses Need Expert Marketing
Automotive marketing has fundamentally changed. The average car buyer spends 14 hours researching online before stepping on a lot. Auto repair customers check Google reviews before trusting a shop with their car. Dealerships and shops that treat their digital presence as an afterthought are losing customers to competitors who are showing up with professional content, video walkarounds, and 5-star review responses. ContentMonday creates the content that gets customers from their phone to your lot or service bay.
Automotive Marketing by the Numbers
Car buyers research online before visiting a dealer
Watch vehicle videos before purchasing
Average gross profit per new vehicle sold
Of service customers choose shops based on online reputation
Automotive Marketing Challenges
- Car buyers spend 14+ hours researching online before visiting a dealership
- Inventory changes constantly, requiring fresh content for new and used vehicles
- Trust is critical for repair shops — one negative review about overcharging can be devastating
- National brands and franchises dominate paid search, making organic content essential
- Video content expectations are high — buyers expect virtual walkarounds and test drives
Our Automotive Strategies
- Vehicle showcase content with professional graphics for new and used inventory
- Video walkarounds and feature highlights for social media and YouTube
- Service department content that builds trust and drives repair appointments
- Customer delivery and testimonial posts that create social proof
- Blog content targeting car research keywords and buying guides
- Email campaigns for service reminders, trade-in offers, and new inventory alerts
Recommended Services for Automotive
These services deliver the best results for automotive businesses based on industry performance data.
Social Media Posts
Professional, engaging social media content designed to grow your audience and increase engagement across all platforms.
Short-Form Videos
Scroll-stopping short-form videos for TikTok, Instagram Reels, and YouTube Shorts that capture attention and drive engagement.
Email Design
Beautiful, conversion-optimized email designs that engage your subscribers and drive action.
Video Ads
High-converting video ads designed to capture attention and drive results on Meta, YouTube, and TikTok.
Automotive Marketing FAQ
Yes. We build systems for rapid content creation — send us photos and details of new inventory, and we create professional social posts within 24-48 hours. For high-volume dealers, we offer dedicated content queues for daily inventory posts.
Ready to Grow Your Automotive Business?
Join hundreds of automotive businesses using ContentMonday for professional marketing. Plans start at $99/month.